Ohana Digital Marketing

INDUSTRIES

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MEDICAL, DENTAL & AESTHETICS

Healthcare Digital Marketing Agency for Medical, Dental & Aesthetics Practices

Healthcare digital marketing works differently from general advertising. Patients search with specific intent, compare providers on trust long before they call, and increasingly get answers from AI tools instead of a list of links. Ohana Digital Marketing helps medical, dental, and aesthetics practices get found at each of those moments through local SEO, answer engine optimization (AEO), and WordPress websites built to turn visitors into booked appointments.

Owners of Ohana Digital Mareting

INDIALANTIC, FL

Brandon & Cheryl Petty

Founders, Ohana Digital Marketing

Ohana is a husband-and-wife agency in Indialantic, FL, founded by Brandon and Cheryl Petty.

We work with practices across the United States, either alongside your in-house team or as your full digital partner.

What Makes Our Healthcare Marketing Different

Most agencies treat a dental practice like a plumber or a restaurant. Healthcare has its own rules.

01

Specialty-specific search language.

Patients searching for a cosmetic dentist, a med spa, or a family physician use different words, and your content should match each one.

02

Trust built before the first call.

Reviews, provider credentials, and clear service pages carry more weight in healthcare than almost anywhere else.

03

Care with patient privacy.

We set up forms, tracking, and analytics with patient privacy in mind, and we walk through exactly how before anything goes live.

Our work covers healthcare SEO, Google Business Profile optimization, AEO, and WordPress website design. Partnerships are month-to-month, so results, not a contract, keep the relationship going.

How Does Patient Acquisition Marketing Work?

Patient acquisition marketing puts your practice in front of people at the moment they search for care. It targets the phrases, questions, and local signals that precede a booking, such as “family dentist near me” or “med spa in Melbourne, FL,” and pairs them with a website and Google Business Profile that earn the click and the call.

For practices in Brevard County, that means visibility in Indialantic, Melbourne, Satellite Beach, and Melbourne Beach, in both map results and AI-generated answers. Practices in other markets follow the same framework, built around their own local searches.

BREVARD COUNTY FOCUS

Indialantic

Melbourne

Satellite Beach

Melbourne Beach

Map pack results

AI-generated answers

ONE HONEST NOTE

SEO and AEO build visibility over time. Rankings are not guaranteed, and AI answer results shift as the technology evolves. Consistent content and optimization compound. Quick fixes rarely hold.

Our 4-Step Healthcare Marketing Process

STEP 1

Audit Your Digital Presence

We review your website, local SEO, and Google Business Profile for technical issues, keyword gaps, and inaccurate listings, then deliver a prioritized action list.

STEP 2

Build a Patient-Focused Strategy

We map specialty-specific search terms, from “family dentist” to “med spa near me,” to a content and optimization plan built around real patient intent.

STEP 3

Launch Local SEO, AEO, and Website Updates

We implement on-site SEO, update or rebuild your WordPress site for speed and usability, and optimize your Google Business Profile for map visibility.

STEP 4

Track Inquiries and Refine Monthly

We monitor Google Search Console and inquiry trends, then adjust targeting and content each month based on what is actually driving patients.

CASE STUDY · ILLUSTRATIVE EXAMPLE, NOT A SPECIFIC CLIENT RESULT

Results From a Local Dental Practice

A local dental practice came to us with a static website that ranked poorly in local search. We audited the site, restructured it for a better user experience, and built a local SEO strategy around terms like “family dentist” and “cosmetic dentistry.” New patient inquiries through the website rose 30%.

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+30%

new patient inquiries through the website

“family dentist”

“cosmetic dentistry”

What Does Healthcare Digital Marketing Cost?

Cost depends on the number of locations, how competitive your specialty and market are, and the scope you need. A single-location dental practice working on local search in Indialantic is a different engagement than a multi-location aesthetics group covering several Florida markets.

Scope can include local SEO, healthcare website design, Google Business Profile management, AEO content, or a combination.

Call (561) 727-7402 or request a free strategy call for a custom proposal.

WHAT SHAPES SCOPE

1

Number of locations

Single office or multi-location group.

2

Specialty & market competition

Local Indialantic vs. several Florida markets.

3

Scope of services

Local SEO · Website design · GBP management · AEO content

Month-to-month. No long-term contracts.

Dentist reviewing a smile plan with an adult patient Aesthetic specialist preparing an individualized skincare consultation Therapist supporting an active rehabilitation movement Clinician preparing a pristine treatment room with precision Patient welcomed into a warm contemporary medical reception

HEALTHCARE FAQ

Frequently Asked Questions

How long before my practice sees results from local SEO?

Most practices see measurable movement in local rankings within 60 to 90 days of consistent optimization. Meaningful gains in new patient inquiries typically build over three to six months, and highly competitive specialties or markets can take longer.

What is AEO, and why does it matter for my practice?

Answer engine optimization structures your content so AI assistants and search features can cite your practice when patients ask questions like “who is a good family dentist near me?” It works alongside traditional SEO, not in place of it.

Does this work for dental and aesthetics practices?

Yes. The same local SEO and AEO framework applies, adapted to the language patients use for each specialty. Cosmetic dentistry, med spa treatments, and aesthetic procedures each have their own search patterns, and targeting them correctly makes a measurable difference.

Do I need a new website to get started?

Not always. We audit your existing site first and recommend specific fixes. If structural problems are limiting your rankings, we rebuild on WordPress with a structure designed for speed and local search.

Can my internal marketing team stay involved?

Absolutely. We provide strategy, implementation, and reporting, and keep your team informed at every stage.

What Are You Building?

Whether you're developing a surf park, building a community around one, creating a destination, or growing an established business, Ohana wants to understand where you're headed.

Let's make sure the right people can find it.

Prefer to call? (561) 727-7402

Month-to-month · No long-term contracts

BOOK A FREE STRATEGY CALL

We reply within one business day.

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